How Much Does a Website Cost in the Philippines? (2026 Rates)
Crams Creative
Written by Marc Patrick Orcullo · Freelance web developer & designer, Philippines
If you have ever asked a developer "how much for a website?" and gotten a vague answer, you are not alone. The honest truth: a website can cost ₱8,000 or ₱800,000, and both can be "correct" for different goals. This guide breaks down what you actually pay for in 2026, with Philippine peso ranges throughout (US dollar equivalents in parentheses).
The short answer by website type
Most small-business sites fall into three buckets. These are typical one-time build prices from a competent freelance developer:
| Type | Pages | Freelance (₱) | Agency (₱) |
|---|---|---|---|
| Brochure / landing | 1–5 | 15,000–35,000 | 40,000–90,000 |
| Business site | 5–12 | 35,000–80,000 | 90,000–200,000 |
| E-commerce | product-based | 60,000–180,000 | 180,000–500,000+ |
| Web app / custom | features-based | 120,000+ | 400,000+ |
≈ $260–$620 for a brochure site, $1,000–$3,200 for e-commerce at ₱57/$.
What actually changes the price
The hourly rate is the smallest part of the story. These are the levers that move a quote:
- Custom design vs template. A bespoke design system costs more than adapting a premium theme, but looks and performs distinctly yours.
- Copywriting & content. Writing your own copy is free; professional copy that converts is an investment — usually ₱3,000–₱8,000 per page.
- Imagery. Stock photos (₱500–₱2,000 each) or a custom photoshoot (₱10,000–₱40,000) change the feel dramatically.
- Functionality. Booking, payments, members, multi-language, integrations — each feature is scoped and priced separately.
- Revisions & strategy. More rounds and upfront strategy (UX, sitemap) cost more but reduce rework.
- CMS choice. A hand-coded static site is cheaper to build but harder for you to edit; a CMS like WordPress adds setup cost but gives you control.
- Post-launch support. Training, fixes, and updates are usually a monthly retainer (₱2,000–₱8,000/mo).
What is NOT in a standard quote
Always confirm these are separate before you compare prices:
- Domain — ≈ ₱500–₱1,000/year (.com.ph / .ph).
- Hosting — ₱150–₱1,500/month depending on traffic and tech.
- Stock/custom photography and copywriting.
- Third-party tools — booking, email, CRM, payment fees.
- Ongoing maintenance and content updates.
Budget the build once, but plan the domain + hosting + maintenance as forever. A ₱25,000 site still needs ~₱3,000/year just to stay online.
Cheap vs expensive: which is "worth it"?
A ₱10,000 site can be perfect if you need a simple, honest presence and you will maintain it yourself. It is not worth it if the goal is to generate leads and the cheap build skips mobile polish, speed, and SEO foundations. Conversely, a ₱200,000 build is wasteful if you have no traffic strategy to justify it.
Start from the outcome: what must this website do for the business? Then pay for the parts that deliver that outcome.
How to get an accurate quote
- 01List the pages and the one primary goal (leads, sales, bookings).
- 02Decide what you will provide (copy, logos, photos) vs what you need help with.
- 03Note must-have features (e.g., "payments via GCash").
- 04Ask each developer for what's included and what's not — then compare like for like.
Want a quote that actually fits your goal?
Tell me the outcome you need and I'll scope a fixed-price build — no surprises, no upsell.
Get a Free QuoteFrequently asked questions
How much is a basic 5-page website in the Philippines?
A straightforward 5-page brochure site from a freelance developer typically runs ₱15,000–₱35,000. Agencies charge ₱40,000–₱90,000+ for the same scope with project management and revisions baked in.
Why do quotes vary so much between providers?
Because you are rarely comparing the same deliverable. Differences in copywriting, photography, custom design, number of revision rounds, CMS choice, and post-launch support explain most of the gap — not the hourly rate alone.
Is a cheap website worth it?
It can be, for a simple presence. But the cheapest quotes usually skip strategy, mobile polish, speed optimization, and SEO foundations — the things that make a site actually bring in business. Decide what the site must achieve first.
What is not included in a standard website quote?
Domain registration, hosting, stock or custom photography, copywriting, ongoing maintenance, and paid tools (booking, CRM, email) are almost always separate. Always ask what is and isn't included before you sign.
Do I pay monthly or one-time?
Design and build are usually one-time. But domain (≈₱500–₱1,000/yr), hosting (₱150–₱1,500/mo), and any maintenance or content plans are recurring. Budget for these from month one.
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